Custom sneaker refer to individually designed shoes that clearly stand out from conventional models and impress with their uniqueness. The term “custom sneakers” describes the process in which sneakers are designed according to the wearer's personal wishes, often through handmade designs, special colorways or the use of exclusive materials. The use of leather in different colors is particularly popular, as it is valued not only for its high-quality look but also for its durability. Custom sneakers are becoming increasingly popular in Switzerland. Terms such as “custom sneakers Switzerland” and “custom sneaker Switzerland” include numerous offers from local artists and companies that produce customized sneakers. In addition, the term “customized Switzerland” is often used to describe individual adaptations not only of shoes but also of clothing.